JAC Australia won’t just be a ute brand

2 days ago 21

Chinese light-commercial specialist JAC will look at expanding into the popular family SUV market with a reveal confirmed for Shanghai later this month.


Tung Nguyen
JAC Australia won’t just be a ute brand
JAC De-Fine Concept reveal at the 2025 Melbourne Motor Show.

Two concepts to be revealed at this month’s Shanghai Motor Show are expected to inform JAC Australia’s future product plans, according to a senior executive.

Speaking to media ahead of the 2025 Melbourne Motor Show, JAC Global Vice General Manager David Zhang said after the T9 ute – in diesel, plug-in hybrid, and potentially all-electric forms – and large SUV are established, the Chinese brand will turn to passenger models.

“We think the PHEV [plug-in hybrid electric vehicle] and diesel pick-up and SUV is our first priority,” Zhang said.

“But in the near future, we also have a plan for the new-energy SUVs without a frame for family use.”

JAC Australia won’t just be a ute brand

Zhang explained that “new-energy” models will be market dependent, with some more mature markets with more charging infrastructure to take battery electric vehicles (BEVs), while emerging markets will receive hybrids or plug-in hybrids.

It is unclear exactly where Australia fits in this regard, but JAC has confirmed a plug-in hybrid version of its T9 ute – known as Hunter – and walked back confirmation of its T9 EV to instead study the market’s appetite for a tailpipe emissions-free pick-up.

Regardless, JAC’s new monocoque models are expected to be either all new, or significant evolutions of existing cars and platforms.

JAC Australia won’t just be a ute brand

A mid-size SUV is highly likely, given the popularity of the segment across the world, while Zhang also hinted a sedan could also be revealed later this month.

“At the Shanghai Auto show, we will have a demonstration for our new SUV,” Zhang said.

“They are under investigation, we will have a prototype car and SUV in the Shanghai Auto Show, so we will get the feedback [before deciding which markets to launch them in].”

Tung Nguyen

Tung Nguyen has been in the automotive journalism industry for over a decade, cutting his teeth at various publications before finding himself at Drive in 2024. With experience in news, feature, review, and advice writing, as well as video presentation skills, Tung is a do-it-all content creator. Tung’s love of cars first started as a child watching Transformers on Saturday mornings, as well as countless hours on PlayStation’s Gran Turismo, meaning his dream car is a Nissan GT-R, with a Liberty Walk widebody kit, of course.

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