10 hours ago
4
Toyota remained the world's leading car manufacturer in 2024 with more than 10 million sales, including its Lexus luxury brand.
Toyota has delivered more than 10 million vehicles worldwide for the second consecutive year – but it wasn't able to reach the record number set the year prior.
Global sales data released by Toyota reveals 10,159,336 vehicles were sold worldwide in 2023 – including Lexus – for a 1.4 per cent decline over 2023 when it sold a record 10.3 million vehicles.
Sales outside of Japan accounted for 85 per cent of the carmaker's total – with Toyota and Lexus sales in Australia contributing towards 2.5 per cent of its global sales.
The entire Toyota group – including Daihatsu and Hino – sold 10,821,380 vehicles worldwide, a 3.7 per cent decline from 2023 when it sold more than 11 million vehicles.
Stellantis (Jeep, Peugeot, Ram, Fiat, Alfa Romeo, Opel, and others) and Ford are due to release sales results for the full-year later this month – while Chinese electric and hybrid specialist BYD sold 4.3 million vehicles, an almost 50 per cent jump over 2023, in a neck-and-neck race with Ford on the global top-five list.
The United States remained Toyota's largest market in 2024 with more than two million sales, followed by China (1.8 million), Japan (1.4 million), the Gulf Cooperation Council countries (453,000), India (300,000), and Australia (255,000).
Globally, the Lexus brand recorded 851,214 sales – a 3.3 per cent increase over 2023 – while more than 4.5 million Toyota and Lexus electrified vehicles were sold for a 21 per cent jump, covering hybrid, plug-in hybrid, battery-electric and hydrogen fuel-cell vehicles but not mild-hybrids.
Official sales results for individual Toyota and Lexus models have not been confirmed, but the RAV4, Corolla, Corolla Cross, Camry and HiLux are likely to remain its most popular models based on figures from previous years.
Jordan is a motoring journalist based in Melbourne with a lifelong passion for cars. He has been surrounded by classic Fords and Holdens, brand-new cars, and everything in between from birth, with his parents’ owning an automotive workshop in regional Victoria. Jordan started writing about cars in 2021, and joined the Drive team in 2024.
